I spend most of my day on the hunt. The prey is talent and client. Stalking and always on the pursuit of fresh kill. Today’s special….. Fresh client – Fresh talent.
I know how a pioneer or caveman must have felt – Difficult to come home without something to eat. But some days, there is nothing out there. The fish just aren’t biting.
Naturally, I don’t use conventional weapons. On the contrary, I need to be more creative than that.
I have a full tool box. The contents of that tool box are industry expertise, kindness, generosity, experience, patience, competence, a solid command of the creative services and faith.
I show up every day, unload the tools and try to capture new talent and new business.
A good hunter knows about what they are after. Knows how to track the prey, what bait to use, how to read the signs of its trail, where to set the traps and how to capture it.
In other words, a good account/business development manager will do research, know the market, understand the culture he/she is dealing with and when it’s appropriate to try and close the deal.
Find the intersecting points in your life that allow you to do what you do in the best and most efficient way you can. Use your toolbox effectively. Be the hunter. Be pro-active in your pursuit.
Find the bridge that connects you to what lies ahead. Keep your sights aimed directly at your target.