It all begins with ‘the idea’. A meaningful thought, a conceptual vision that inspires you to get something in place and move it forward.
Naturally, without implementation – you have no chance of successfully bringing your idea to some end result. That said, the seed is within the idea and it’s all about an action point within you that has a need to target and connect. The idea is the inspiration that drives the plan, the intent, the objective and the end user experience. Execution and process is key to the delivery, but without that ‘idea’ what have you got? Not a damn thing. Creative thinkers always find it within themselves to encourage, promote and develop an idea. That’s what they do. Stimulate, cultivate, communicate and make a contribution. A good idea needs a platform with which to sit, so it can be noticed, used and find a way to share information/message so it can ultimately convey a good storyline.
