For better or worse, in today’s world everyone is a BRAND. Whether you’re applying for a job, asking for a promotion, or writing a dating profile, your success will depend on getting others to recognize your value. If you’re at a party, creating/updating your Linkedin profile, at a networking event – You are the BRAND.
How you present yourself is speaking on behalf of you and how you message that storyline will either leave a good or a bad impression. How you want people to see you should matter. What is your ADDED VALUE? What do you stand for? Your personal brand is a culmination of your experience, your skills, your values – It’s your story. Embrace it and tell it!
Can you communicate clearly who you are, what you do, where you do it and why?
When you engage with people amplify what matters. Be an INFLUENCER. Make a strong IMPRESSION. Have an IMPACT. Separate yourself. Be AUTHENTIC.
It’s not what you are – It’s WHO you are.
